Zwetsloots Floriculture is a seasonal cut flower growing business set up in 2022 by father and daughter, Karl and Clara Zwetsloot. Our flowers are grown in Blunham, Bedfordshire.

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From March to November, the flower field is a tapestry of flowers, woven together from a wide range of annuals, perennials, bulbs and tubers. In our bouquets, we seek to capture the beauty of each passing season, celebrating Spring with elegant pastel Ranunculus and blousy Peonies, Summer with cheerful Sunflowers and vibrant Snapdragons, and Autumn with striking Dahlias and heirloom Chrysanths. We’re constantly on the hunt for new, unusual varieties and love to experiment with colour, texture and scent.

 

Our flowers are grown using regenerative methods and we believe that healthy soils produce stronger and more beautiful flowers. We’ve been gradually improving our soils by making mulches, minimising tillage in favour of broadforking and experimenting with green manures. Unlike flowers flown in from overseas which spend weeks in transit before reaching customers, our flowers are harvested and sold fresh and therefore last well in the vase, retaining their vibrant colours and scent.

 

We sell our flowers at Primrose Hill Food Market and West Hampstead Farmer’s Market in North London and to local florists. In 2026, we are excited to introduce an online platform where our local community can purchase bouquets online for collection in Blunham.

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